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VANCOUVER,
B.C. CANADA - Ritchie Bros. Auctioneers, the world's largest
industrial auctioneer, is pleased to announce the official
rollout of their new and improved user-friendly web page!
On December 16th, Ritchie Bros. Auctioneers officially
launched their new site -- located at www.rbauction.com.
Customers are expected to laud the changes!
"We're
really excited about the improvements to our home page and
know our customers will be too," says Ken Dunn, Manager
of Information Systems for Ritchie Bros. Auctioneers.
"Now,
users of our web page will be able to enter a profile of
the equipment they are interested in," explains Dunn. "Then,
next time they visit our site they will instantly see where
and when we are auctioning off that type of equipment in
the future. This saves them time and is more user-friendly
for our customers."
The
new site also features news on the company. This feature
will allow users of the Ritchie Bros. web page to see company
announcements, press releases and to even see recent articles
that the media has written about Ritchie Bros. Auctioneers.
"Reporters as well as Ritchie Bros. customers will find
this a handy tool," says Dunn.
Another
added feature to the web page is that the auction brochures
are displayed in full color. These brochures are direct-mailed
to thousands of customers before each auction.
"Now
customers will be able to see the brochure even before it
arrives on their doorstep!" Dunn says.
As
has always been the case for the Ritchie Bros. home page,
customers can still see the up-to-date Ritchie Bros. auction
calendar and they can look at equipment information at specific
auctions as well as look into hotel and accommodation information.
A newly
added feature to the web page also allows the user to print
off a "sale-day catalog". Up until now, customers have had
to wait until registration day to see what order the items
would be auctioned off in. Now, before customers travel
to the auction they can print themselves off an "unofficial
sale-day catalog" and peruse it on the way to the sale (or
even days before the sale!).
"All
in all, we've listened to user-response and we felt that
although our former web page was VERY helpful to our customers,
we could still improve it," says Dunn. "That's why we are
so excited about the roll-out of our new and improved web
site. "
Ritchie
Bros. Auctioneers is the largest industrial auctioneer in
the world, with over 50 offices and sale sites located throughout
Canada, the United States, Mexico, Europe, the Middle East,
Australia, the Philippines and Japan. A Ritchie Bros. auction
is a unique event. All Ritchie Bros. auction sales are unreserved,
meaning there are no minimum selling prices, and every item
is sold on sale day to the highest bidder, regardless of
the price. It's an entertaining, fast-paced affair. The
company's auctioneers are experts at keeping up the fast
pace of the sale. They are highly skilled at working with
the crowd, keeping the bids flying. There is no time wasted
at a Ritchie Bros. auction. This energizing pace encourages
active bidding, as buyers know that the "hammer" is about
to fall.
FOR
FURTHER INFORMATION OR A MEDIA KIT, PLEASE CONTACT:
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